Edelman, the global communications firm, has appointed Stefan Borst as Head of Energy and Industrials, EMEA as it strengthens its global capabilities across traditional and emerging energies.

In this new role, Stefan will work closely with Matt Wagner, Global Energy Chair to provide counsel and support to a wide range of energy clients, particularly growing the firm’s portfolio within the renewables sector. He will also partner with other experts in the firm that sit at the intersectionality of sustainability, climate, and social purpose to support Edelman’s clients in transforming their businesses to navigate the energy transition in keeping with the goals of the Paris Agreement.

Ed Williams, President & CEO, Edelman EMEA said: “As the global population grows, the energy sector must find reliable, affordable, and crucially cleaner solutions, alongside promoting wiser consumption behaviour and investing in more advanced infrastructure, including storage. The EU’s Green Deal Industrial Plan, growth in renewable energies, and diversification from Russian oil and gas means that the energy sector in our region is going through a huge change. Edelman has an important role to play in advising businesses and organisations on how to harness this period. Stefan’s sectoral experience and tested capabilities in advising clients, perfectly positions him to lead the charge in EMEA to help businesses and organisations navigate the complex and evolving energy landscape.”

Stefan joined Edelman in 2021 to lead the firm's Brussels office. During that time, he’s driven growth and brought deep technical expertise to the market. Prior to joining Edelman, Stefan was a Partner at Avisa Partners, the economic intelligence, global advocacy, and cybersecurity firm, where he was responsible for the company’s public affairs business. Until 2021, he also advised the CEO and board of LANXESS AG on EU-related matters and represented the speciality chemicals company towards the EU institutions. He began his career as a journalist and was previously the EU correspondent for Focus Magazine, one of Germany’s largest weekly magazines.

Stefan Borst added: “I am excited to take over this new role at such a critical moment in time. Navigating the complexities of the energy transition is a challenge for energy companies, industry, governments, and citizens across the EMEA region. Smarter ways of producing, transporting, storing, and using energy will be crucial components of our societies path towards a more sustainable future. And I believe Edelman is perfectly placed to support all those involved to shape the right frameworks for change and ensure outcomes that benefit sustainable growth.”

Amaia Betelu, Managing Director, Edelman Global Advisory Brussels will step up as acting President of EGA Brussels, and she will partner with Steve Heywood, GM of Edelman Netherlands, who will support the growth of Edelman’s wider business in Belgium.


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